Eric Lander is a Boston Red Sox fan and I am sure is out celebrating tonight. Me, I am in sports depression after the Rockies got spanked and the Broncos got beat by Brett Farve….
Eric enjoy it. My other team is the Houston Astros and so now I have had my two teams make it […]
Entries from October 2007
Denver SEO in Sports Depression: Congrats Lander and BoSox
October 29th, 2007 · 1 Comment
Tags: off topic
Will SEO for World Series Tickets
October 23rd, 2007 · 1 Comment
Do you have a website in need of SEO? Do you have World Series tickets? Here is your big chance to trade your tickets for your much needed SEO project which will then in turn allow you to buy more World Series tickets next year. Contact me directly if you are interested.
I don’t usually use […]
Tags: off topic
Check Out CheckLocal.com
October 5th, 2007 · 1 Comment
Steve Perlow contacted me today about a new site he just released called CheckLocal.com. The site uses Ajax and other technologies to allow a user to search multiple local search sites at once. Pretty neat if you need to quickly check statuses for a new client or something like that. I suspect an end […]
Tags: local search
Other SMXLOMO Coverage
October 2nd, 2007 · No Comments
I know my coverage was mostly quick notes etc, but others have been posting full articles, insider tips and more. Here are some other bloggers with coverage to checkout. I’ll have a wrap up article about the second day probably tomorrow (I am pooped!) For now check out these folks!
Marty Wientraub - AimClear
Mark Barrera - […]
SMXLOMO - Mobile Search: Beyond 10 Blue Links
October 2nd, 2007 · 1 Comment
Speakers:
Dan Gilmartin, VP Marketing, uLocate
Lee Ott, Director Mobile Web, Yahoo Inc.!
Mark McCormack, CMO, CallGenie
Sumit Agarwal, Product Manager, Google Mobile
Mark McCormack
What we’ve heard at the conference
-if you don’t have an iPhone you shouldn’t be here
-Yellow Pages will be dead in 4 years
-Microsoft is target of many jokes
-local success requires a local sales force
-what everyone said is […]
SMXLOMO - SEO Best Practices for Mobile Search
October 2nd, 2007 · 6 Comments
Speakers:
Cindy Krum, Sr SEO Analyst, Blue Moon Works
Gregory Markel, President Infuse Creative
Rachel Pasqua, Director of Mobile Marketing, iCrossing
Cindy Krum
-industry in its infancy
-different bots and crawlers
-slower connections and dropped connections
-very different results pages (check out the chart on BlueMoon’s blog)
Development Best Practices
-code in XHTML for best results
-use external style sheets
-use the link element to attach style […]
SMXLOMO - Top 10 Things You Missed at SMX Local and Mobile Day 1
October 2nd, 2007 · 6 Comments
Overall this has started out as another excellent search conference. Congrats to Greg Sterling and Chris Sherman for putting it all together. Here are the ‘tasty treats’ I took out of the sessions.
1. Place location addresses on your pages twice (Chuck Aikens)
2. Use the h-Card format on your pages as well (panel from SEO Local […]
SMXLOMO - Introducing the Mobile Search Engines
October 2nd, 2007 · 1 Comment
Speakers:
Gary Price, Director of Online Information Resources, Ask.com
Omar Tawakol, Chief Advertising Offer, Medio
Matthew Snyder, Head of Business Development, Nokia
Brendan Benzing, VP Mobile Search and Marketing, InfoSpace
Matt Tengler, Sr Product Manager, Jump Tap
Gary Price
-everyone is not like us (they don’t know what they can do with the mobile phone)
-need to explain to others why this is […]
SMXLOMO - Putting Search Marketing on The Map
October 1st, 2007 · 1 Comment
Alex Porter, Location 3 Media
Alan Beiagi, Mapquest
Michael Jones, Google (sub for Bobby Figueroa)
Alex Porter
-82% of users make contact with business after seeing local listing
-Yahoo has lead in local listing
-4-8 weeks for listings to go live on Google, includes postcard with PIN
-need to self-update listings on local sites or outsource
-track by unique phone number, track URL, […]
SMXLOMO - Community Driven Local Search
October 1st, 2007 · 3 Comments
Pete Flint, CEO, Trulia
Andrew Shotland, Proprietor, LocalSEOGuide.com
Brad Jaehn, Directory of Product, ShopLocal
Paul Ryan, CEO, Done Right!
Andrew Shotland
Customer reviews grew the traffic of InsiderPages exponentially (via organic)
-did this by adding ‘review’, ‘best’, ‘top’ to ordinary keyterms like plumber
-adds unique content to generic business pages
-generates links (users link to reviews from blogs or MySpace pages)
-improves user experience
(shows […]
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