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Entries from July 2007

Want a free link from CNN.com?

July 30th, 2007 · 4 Comments

Just to be clear up front this link will not have any search engine value, but you might get some great traffic from it and find some future link sources. There is a company called Sphere that has created a Related Content Widget which displays related external news and blog stories on a web page. […]

Tags: link building

Interesting Local SEO tip

July 16th, 2007 · No Comments

I ran into an interesting local SEO tip today that I had not seen before. The tip was posted on Search Engine Journal by Sujan Patel.
Check your WHOIS information
This one is the easiest to perform, and simplest to explain. When you register your domain name, you have to put in a registered address. Make sure […]

Tags: local seo

Do you copy and paste your meta tags?: Don’t make this mistake

July 16th, 2007 · No Comments

I just did a search for “bay area liposuction on Google” and the same website came back with the top 2 listings. While the indented listing was clearly a page about liposuction, the meta tag described it different as a page about “labiaplasty”. Now this could have easily turned off a user from clicking on […]

Tags: seo

Google Rolls Back yet another useful tool -All about quality my a*^

July 13th, 2007 · 2 Comments

Recently Google rolled out the Search Query performance report which showed other keywords your broad and phrase matched terms were generating impressions for. Well what do you know….. people started seeing what crap their ads were showing up on which I am sure prompted the smart ones to stop using broad match or at least […]

Tags: adwords

Google Negative Keyword Tool no longer showing traffic excluded percentage

July 12th, 2007 · No Comments

A few weeks/months back when Google released the Negative Keyword Tool as part of the Adwords Keyword Tool, the tool would show an estimated “% traffic excluded” for each proposed negative keyword. This number made some of my clients very happy, because as soon as I ran the tool I could say, “we just reduced […]

Tags: adwords

Grand Central aquisition could mean features for small businesses

July 5th, 2007 · 12 Comments

Some of you may recall my November post about using Grand Central to track calls from internet marketing campaigns. I made a suggestion to Grand Central several months ago on how to improve their service. Now that Google has aquired Grand Central, here are some of my suggestions that I think will be put into […]

Tags: online marketing · grand central

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